Short answer
A sportsbook's cost is set by scope, not by a price list. On the rent side a few numbers are public: BetConstruct publishes a "€19.9K" setup and a turnkey split of "10%-16%" to itself against "84%-90%" to the partner,[1] and a platform agreement filed with the U.S. SEC shows a €40,000 setup, a €15,000 monthly minimum and royalties of "2.00" and "1.50" per cent of GGR over a three-year term.[4] Kambi publishes its model but no rates.[2] What moves the cost of your own book is the number of markets you certify in, whether you rent odds and trading or run a desk, how much of the handle is live, the peak you size for, the integrations each market demands, and who is on call after launch. Rent grows with your success; a build grows with your scope.
Every figure below is quoted as the supplier published it, or as it stands in a public filing, read on 2026-09-23. None is a quote for your project, and the base a percentage is charged on matters more than the percentage.
| Supplier and source | What is published |
|---|---|
| BetConstruct, sportsbook price page | Setup "€19.9K" (Classic CMS and SpringBuilderX) and "For Multi-Wallet €25K"; turnkey revenue share "10%-16%" to BetConstruct against "84%-90%" to the partner; white label "60%" to BetConstruct against "40%" to the partner; "The prices may change per market"[1] |
| Kambi, Q4 Report 2023 | The model, not the rates: "Kambi charges its operators a fee based on a number of variables including fixed fees, the number of live events offered and commission based on a revenue share of operators' Gross Gaming Revenue (GGR) less deductible costs, such as certain capped marketing incentives and tax", and "some of the customer contracts include tiers with lower commission rates on the higher levels of their sports betting revenue". No rate is published[2] |
| Kambi, Q4 Report 2023, transition services | "fixed revenues of €3.3 million from Penn for transition services" — leaving a platform is itself a priced service[2] |
| Kambi, DraftKings agreement, 23 July 2020 | "any sports betting revenue generated by DraftKings prior to 30 September 2021, either via Kambi or following a migration away from Kambi, will be subject to the same level of revenue share payments from DraftKings to Kambi"[3] |
| Pragmatic Solutions platform agreement, filed with the U.S. SEC, dated 31 January 2023 | Platform setup "€40,000.00" and migration "€20,000.00"; "€21,500" for each new supported jurisdiction; monthly minimum "€15,000"; royalty "2.00" per cent of GGR to €1,000,000 a month and "1.50" above it; infrastructure maintenance "€2,000.00" to €1m of GGR plus "€1,000.00" for every further million; bespoke development "€65 per hour"; account manager "€6500 per month"; initial term "3 years". One customer's contract, not a price list[4] |
| Sportradar, Managed Trading Services | No price. Trading is offered either way: "Whether you want to trade in-house or entrust it to us, MTS offers flexibility that's tailored to your needs"[5] |
A worked example, as our arithmetic on the filed royalty schedule rather than anyone's quote. At €3 million of GGR in a month, the schedule charges 2.00% of the first €1 million and 1.50% of the next €2 million: €20,000 plus €30,000, so €50,000 for the month, before the €15,000 monthly minimum is tested and before the other lines in the same schedule. Infrastructure maintenance on that schedule adds €2,000 for the first million of GGR plus €1,000 for each further million, so €4,000 at this volume.[4] On a turnkey share of "10%-16%", every €1 million of the base the contract defines costs €100,000–160,000 — and whether that base is GGR or net revenue after taxes and bonuses changes the result by more than the percentage does.[1] The shape is the point: rent-side cost grows with success, build-side cost grows with scope, and the break-even sits at your volume rather than at anyone's list price.
| Driver | Why it moves the cost | Settle before asking for a quote |
|---|---|---|
| Number of markets | Each market adds certification, reporting formats, payment and identity integrations, and rules that differ. In Brazil the operator must be a company "constituídas segundo a legislação brasileira, com sede e administração no território nacional", and the fixed authorisation fee is capped at R$30,000,000 for three commercial brands per authorisation act[8] | The first market and the second, named |
| Odds and trading | Renting prices and trading keeps a variable fee and someone else's models; an own desk adds traders, models and tooling. Suppliers sell both routes[5] | Rented trading or your own, and who decides to switch |
| Share of live betting | Live markets move prices while bets arrive, which adds price-change handling, acceptance delays and per-bet liability checks — and it is priced on the rent side too, since Kambi's fee depends in part on "the number of live events offered"[2] | The share of handle you expect in play |
| Peak you size for | Acceptance and settlement are sized for the busiest event of the season, not the average day, and have to be tested at that load | The event you will be judged on |
| Bet types | Singles and accumulators are the base; bet builders, cash out and in-play combinations each add pricing, risk and settlement logic | Which bet types at launch |
| Integrations | Feeds, payments, identity and face match, geolocation, CRM and affiliates are each an integration with its own testing and monitoring | The providers you already have contracts with |
| Wallet shared with a casino | One wallet and ledger across both products removes two balances but widens the core | One wallet or two, from day one |
| Certification and change control | Lab testing against standards such as GLI-33 "Event Wagering Systems v1.1",[6] and re-testing when critical components change. Brazil's regulator states that from 1 January 2025 operators may only offer online games "encaminhados via Sigap e certificados pelas cinco entidades certificadoras habilitadas pela SPA"[7] | Which standards, which lab, and who owns the relationship |
| Regulatory data | Record fields, retention and exports are set by each regulator. Brazil requires a backup of all bettor and operation data "pelo prazo mínimo de cinco anos", updated "ao menos, a cada 24 horas", with integrity tested "a cada sete dias, pelo menos"[7] | The regulator, and its reporting manual |
| Migration from an existing book | Parallel running, reconciliation and data export are project work — and priced work on the rent side too, as a €20,000 migration fee[4] or as paid transition services[2] | Source platform, and what must move |
| Operations after launch | On-call engineers for every match day, plus a trading desk if the odds are yours; a monthly cost for as long as the platform runs | Who is on call a year after launch |
Three quotes are comparable only if all three answer the same questions in writing. Ask for these lines, and read a missing one as an open question rather than a saving.
Brazil's platform rules, which set several of the lines above, are on Brazil sportsbook platform requirements. The route from a rented platform to your own is in moving from a white label to your own platform, and what settlement does at a match peak is in settlement lag at match peaks.
There is no single price. Rented platforms charge a setup fee and a share of revenue: BetConstruct publishes a "€19.9K" setup and a turnkey share of "10%-16%".[1] A platform agreement filed with the SEC shows a €40,000 setup, a €15,000 monthly minimum and royalties of "2.00" and "1.50" per cent of GGR.[4] An own platform is priced from scope: markets, trading, live share, peak load, integrations and certification.
Renting costs less to start and more as you grow, because the fee follows revenue — Kambi's commission is "a revenue share of operators' Gross Gaming Revenue (GGR) less deductible costs".[2] Building costs more up front and its cost follows scope and operations instead. The break-even sits at your volume and at the revenue base your contract defines.
Operations after launch, certification in every market and re-testing when critical components change,[6][7] and migration work if you are leaving an existing book. Migration is priced on the rent side too, as a "€20,000.00" fee in one filed agreement[4] and as "fixed revenues of €3.3 million from Penn for transition services" in Kambi's accounts.[2]
Not always. In the agreement Kambi published in 2020, "any sports betting revenue generated by DraftKings prior to 30 September 2021, either via Kambi or following a migration away from Kambi, will be subject to the same level of revenue share payments from DraftKings to Kambi".[3] Read your contract's migration clause before planning the timeline.
The calendar follows the scope: markets, certification in each, rented or own trading, and the integrations each market requires. Lab testing against standards such as GLI-33[6] and regulator-specific certification — Brazil requires certification by entities the SPA has authorised[7] — run on their own schedules. A quote without that scope cannot give a reliable date.
Disclosure: this page is published by amBrain. From amBrain's iGaming services: "Casino platform development with online casino games, sports betting engine, and player management." On amBrain projects: "The client keeps full ownership of the product and the code, except our reusable components." Every rent-side figure is the supplier's own published price or a figure from a public filing, read on 2026-09-23, and links to its source; no figure here is a quote for your project, and this page says nothing about which operators hold licences. BetConstruct, Kambi, Pragmatic Solutions, Sportradar and GLI are trademarks of their owners and are used only to identify their products and published documents.
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